Under the theme of “Balanced Tourism Recovery for a Better Future”, the half-day summit is hosted by the Mekong Tourism Coordinating Office (MTCO).
This article was originally found on TAT News.
Mr. Tanes Petsuwan, Deputy Governor for Marketing Communications, Tourism Authority of Thailand (TAT) has been
invited to join a distinguished line-up of speakers at the 1st Destination Mekong Summit to be held on 25 August,
2020, from 13.30 Hrs. onwards.
Under the theme of “Balanced Tourism Recovery for a Better Future”, the half-day summit is hosted by the Mekong
Tourism Coordinating Office (MTCO) and organised by the public-private partnership Destination Mekong with
sponsorship of UNWTO Affiliate Member Chameleon Strategies. With feedback and significant contributions by members
of the Mekong Tourism Advisory Group (MeTAG), and a focus on resilience and tourism recovery in the Greater Mekong
Subregion (GMS), the 1st Destination Mekong Summit aims to give actionable insights and action steps to businesses
operating in the member countries of the GMS.
At 15.05-15.20 Hrs., in chapter 5 “The Message”, Mr. Tanes will share the importance of communicating the right
message in these challenging days, together with Mr. Michael Marshall, Chief Commercial Officer of Minor Hotels,
and moderated by Ms Wimintra Raj, publisher & editor of eGlobal Travel Media/Hotelintel.
The 15 short sessions will discuss issues ranging from changing sentiments from source markets of China and Japan,
recommendations for the meetings sector, latest data and insights for travel businesses, how to communicate to
stakeholders in these times, the ever-increasing importance of sustainability including climate change, plastic
pollution, child protection, and wildlife conservation, as well as a scenario analysis to prepare for the future
today.
In order to assist businesses during these challenging times, the registration fee has been waived as a gesture of
goodwill.